On May 14, SID Display Week 2024 opened at the San Jose Convention Center, USA. Sitan Semiconductor International drew significant attention from industry professionals and visitors alike with a diverse array of innovative products.

Figure 1: Sitan Semiconductor International Booth
Sitan’s newly unveiled 0.2-inch display chip features a single-chip full-color solution using quantum dot color conversion, further optimized for compact size and low power consumption—ideal for AR/XR applications that demand ultra-thin, lightweight designs. The display's brightness has reached 150,000 nits, with plans to exceed 200,000 nits later this year.

For automotive applications, Sitan introduced the industry’s smallest Micro-LED white-light projector. This product combines projection display and lighting functions in a compact 0.2-inch area, offering over 10,000 pixels and 130 lumens of brightness. Compared to existing automotive projectors, it stands out for its small size, low power consumption, and cost-effectiveness. Multiple downstream auto manufacturers and Tier 1 suppliers have already expressed strong interest. Sitan will continue to iterate and enhance product performance in the future.

Sitan also showcased its proprietary Micro-LED display driver IC, achieving industry-leading pixel densities of over 10,000 PPI. This chip delivers ultra-fine, lifelike images for AR/XR end-user displays, elevating the overall visual experience.

Dr. Li Zichun, a young researcher at the Sitan Micro-LED Research Institute, received the SID Young Leader in Displays honor and delivered an invited presentation, sharing his latest research achievements in Micro-LED technology.

Note: Dr. Li Zichun (fifth from right) recognized as SID Young Leader
Looking ahead, Sitan will continue to strengthen its innovation capabilities and collaborate with partners to drive the advancement of AR/XR and next-generation display technologies.